Even now, in this age of digital marketing and online advertising, some of the more ‘traditional’ marketing methods utilised for corporate advertising campaigns, are still a popular choice and effectively used by companies to attract their audience’s attention and create brand awareness – large format print is one way to create strong visual impact and […]
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Every organisation has a variety of options to promote its brand and its services, and depending upon the nature of the business, and target marketplace, certain marketing ‘tools’ will be more effective than others. One popular, and cost-effective, method is outdoor or external signage – which can be any signage that is installed on the […]
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Many businesses attend outdoor corporate events throughout the year, taking promotional stands to business fairs, events, exhibitions, festivals, and markets – it is a great way to get exposure for your business to a wide range of people you might usually not have access to. One of the most important aspects to get right with your display is the event signage materials
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Traditionally, the exhibition industry is not renowned for sustainability or being an eco-friendly business – many of the materials typically used were not recyclable and the use of single-use plastics was prevalent. However, thankfully things are changing and now there are many more environmentally friendly options available for designing and constructing exhibition stands – here […]
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The print industry is not, by reputation, one of the most environmentally aware nor eco-friendly industries. The industry, in general though, has made great strides in recent times to tackle these issues and become a much more sustainable and eco-friendly business – the drive for digital innovation though is not practical in going completely paperless. […]
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Most businesses are now aware of their environmental responsibilities in areas such as production, manufacturing, transport, and distribution – and an important aspect of that could be the packaging processes used for products.
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The print industry in recent years has made giant strides in becoming much more sustainable with modern print processes, new technology and machinery, and switching to environmentally friendly materials in the substrates used, inks and papers.
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At some time, we all have to visit hospitals and healthcare settings, and the very nature of the buildings means this is not always the most positive or stress-free experience. Large hospitals can be intimidating and busy, and in some situations, can very often be difficult to navigate.
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When it comes to creating effective and useful interpretation boards you have to first give thought to where they are being positioned and why. The best interpretation boards come from a greater understanding of where they are being placed, who will be seeing them and the relationship between the two. A good interpretation board needs […]
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For nearly 30 years, Greenhouse’s environmental credentials have exemplified the sustainable approach to print and creative services we deliver. One question that our clients and print industry insiders get asked all the time concerns the sustainability of a magazine printing company. With huge quantities of natural materials being processed annually, surely it would be more […]
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